Marketing & Comms Advisor

Big Picture

Communications & Marketing, Public Relations, Digital Strategy | MS, GA, NY, CT+

Corporate Communications: 

I help brands break down internal and external communication gaps by advising them on messaging and delivery.


Brand Development: 

I advise public figures, athletes, small businesses, and nonprofit organizations on building their brands, managing their reputations, and telling their stories.


Public Relations:

I write time-sensitive and situation-specific messaging to convey proper brand sentiment whether to diffuse a situation, communicate during a crisis, or humanize a brand and its voice.


Digital Strategy:

I help brands, athletes, corporations, and non-profits with their online presence and reputation by creating personalized communication plans and tactics to competitively position their brands and expand their reach.

WHAT I'VE BEEN UP TO

TODAY 

2015 - Present

Internal Communications Consultant | Cannondale, Wilton, CT

Development and execution of company intranet strategy alongside Senior Management, HR, Marketing, and IT.


2014 - Present

Global Marketing & Communications Advisor | Galvanize Worldwide, New York, NY

Manages client programs on behalf of Galvanize Worldwide as part of the full-service marketing and communications agency work. Identify media outlets, create media pitches, and execute media pitching for a variety of client initiatives, funding announcements, launches, and more. Creates brand and project-specific research and discovery to fuel client marketing strategy. Clients include high-growth companies and established brands seeking help with marketing and communications strategy and tactical execution.


2013 - Present

Independent Public Relations & Marketing Advisor | MS, GA, NY, CT


YESTERDAY

2005–2013

Communications & Marketing, Digital Strategy, IT Management
Industry -  Higher Education | Ellucian, Delta State University

2000–2005

Customer and Client Technical Support
Industry -  Banking and Real Estate  | CoreLogic (formerly FNC, Inc)

APPROVED BIO

Kimberly is a communications specialist with nearly two decades of experience in the corporate and higher education sectors, specializing in public relations, influencer relations, and marketing. Her expertise includes digital strategy, social media, internal communications, leadership transitions, and business development. Her experience has allowed her to work with global firms, corporations, and nonprofits, including BlackBerry, Pon Bike/Cannondale, A.T. Cross Company, and the Women’s Business Development Council of Connecticut. She is a member of the Galvanize Worldwide network.

Kimberly has a knack for evaluating her clients’ needs and leveraging impactful relationships and technology to deliver results and exceed expectations. Kimberly’s proficiency in digital and email marketing solutions equips her to effectively communicate brand message and tone through mediums such as company newsletters, email marketing, content creation, and internal/external website management.

Before becoming a full-time consultant, Kimberly worked in the higher education space for over a decade, directly reporting to the President and the Vice President of University Relations where she led digital comms and was a member of the crisis communications team.